Online Rental Scams: What SLC Property Owners Need to Know

Property owners have two main ways to advertise rentals: yard signs and online listings. While online advertising delivers better results, it also attracts scammers.

These scammers copy legitimate rental ads and change the contact information to their own. They then collect fake deposits from potential tenants, claiming they’ll mail the keys afterward. While experienced landlords recognize these scams, many prospective tenants fall victim to them.

Each scam costs you a potential tenant and their deposit. It redirects people who should be renting from you to criminals instead.

At Advanced Solutions Property Management, we prevent this by adding watermarks to all property photos. Our website URL appears across the middle of each image – visible enough to prevent theft but not so dark it obscures the property details. This stops scammers from reusing the photos in fake listings.

While scammers will always try new tactics, watermarking your photos is an effective first defense against rental fraud. It protects both your business and potential tenants from deposit theft.

With 65 years of combined property management experience, our team brings expert market analysis, proven tenant screening, and systematic property management to protect your investment. As property owners ourselves, we handle every decision from an investor’s perspective. Contact Advanced Solutions Property Management to secure your rental listings and maximize your ROI through our data-driven management approach.